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Nothing sends a business school community deep into depression like seeing its MBA program fall out of the top 10 in a major ranking. Well, yesterday, Businessweek released its biannual rankings, and the losers were UC Berkeley Haas and Columbia Business School, which fell from 8 to 13 and 9 to 14 respectively. Meanwhile, the winners were Darden, which jumps from 11 to 10, and Cornell, which made an enormous leap from 13 to 7. Meanwhile, Dartmouth Tuck (12), NYU Stern (16) and Yale SOM (21) all have to shake their heads. These excellent schools will spend two more years on the outside looking in.

All of that said being said, let?s take a step back and think about rankings a little more carefully. What do rankings do, other than simplify your perspective on a?very complex entity? If you are interested in retail marketing, should you shun NYU, which has an excellent program, because it is ranked 16th?overall? If you want to be part of a small and tight-knit community, do you write off Tuck at 12 or Haas at 13? If you just do not see yourself performing well in a case method environment, should you apply to HBS because it is number 2?

Business schools are not numbers ? they are complex communities, each with their own personalities, strengths and weaknesses. You are not choosing a ranking, but an education and an experience. In short, determine what you want in a school and evaluate each on its own merits. After all, your two years will stay with you throughout your life, but rankings will come and go.

Source: http://www.mbamission.com/blog/2012/11/16/mba-news-darden-and-cornell-enter-the-top-10-berkeley-and-columbia-depart/

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